SOCIAL MEDIA & MARKETING SUPPORT FOR PUBLISHERS & AUTHORS
Do you need help marketing or publicizing your book?
With more than 19 years experience in publishing and bookselling, I am a powerful resource for small publishers looking to establish a social media presence for an author, plan and execute an effective book tour, or publicize a new book. I’m happy to expand your marketing capacity on a project or seasonal basis, take your social media to a new level, or coordinate the launch of a new author.
Authors can draw on my experience and contacts to supplement your publisher’s in-house marketing support or extend your marketing campaign past the initial launch. Don’t risk wasting time or burning bridges trying to do your own book marketing; put my experience to work for you.
Are you new to the book industry?
Having worked for everyone from Fortune 500 firms and national trade associations to independent bookstores, small publishers, and individual authors, I know the book trade inside out, and specialize in spreading the word about great new books to independent booksellers, key media, literary tastemakers, and readers.
Feeling overwhelmed doing your own marketing and publicity?
My focus is on helping small publishers and debut authors identify their audience and find the most-effective ways to reach and engage those potential readers on or offline.
Unsure how to use social media to promote your book?
I offer coaching and training for authors in social media best practices, developing a marketing plan, and the fundamentals of pitching, negotiating, and running successful events. Like each book, every social media platform is different, and engages a different demographic. I can help you determine which platforms will help you reach your book’s key audience, and strategize how to make the best use of your limited time.
“As a debut author, it was overwhelming to think about navigating the waters of a first book. But I was so lucky to have a shepherd like Rich Rennicks, who not only seemed to know every bookseller and media personality in the country, but knew all their quirks and special requirements, too.”
— Peter Geye, author most recently of Wintering (Knopf)